Mortgage Blog

Marketing, automation and pipeline practice for mortgage professionals - written by people who build the CRM.

Articles

4 Common Obstacles In Digital Mortgage Adoption

Summary This article discusses the common obstacles that prevent mortgage professionals from adopting digital tools and how to overcome them. Learn about challenges like lack of knowledge, resistance…

How To's

Property Sites: Set Up and Launch Your Listing

Summary This walkthrough follows the BNTouch Property Sites webinar, from creating a listing page to reviewing its images, layout, and brochure. Confirm the current setup and available options…

Articles

Simple Strategies to Help Lenders Referral Network

Summary This article discusses strategies for building and maintaining a strong referral network for mortgage professionals. It emphasizes fostering relationships with realtors, financial advisors, and other partners to…

Articles

Social Media Strategies Lenders Should Implement

Summary This article discusses innovative social media strategies tailored for lenders in 2024. Learn about leveraging video content, engaging with niche audiences, and optimizing posts for trends to…

Articles

Ethical Targeting: The Balance

Summary This article introduces a new referral program designed to help mortgage professionals generate more leads and expand their networks. Learn how to take advantage of this program…

Articles

Adapt Mortgage Lending for All Generations

Summary This article dives into the importance of adapting mortgage lending strategies to cater to different generations—Boomers, Millennials, and Gen Z. Learn about the unique preferences and needs…

Articles

How to Market to Age Groups

Summary This article covers the strategies needed to effectively market to different generational groups. Learn how to tailor your approach to Gen Z, Millennials, Gen X, and Baby…

Articles

Digital Document Management: Lending Efficiency

Summary  This article discusses the transformative impact of digital document management. Learn about eliminating paper clutter, speeding up loan processes, and enhancing security. Discover how to integrate these…

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