Difference Between Inbound and Outbound Mortgage Marketing
Summary This article explores the balance between inbound and outbound marketing in the mortgage industry. Learn about the benefits and challenges of each approach and how to integrate…
How To’s
Use Your Mortgage Expertise to Gain an Advantage
Successful mortgage officers use every tool at their disposal to grow their client base and secure more business. When you are attempting to grow your mortgage business, one…
How Mortgage Officers Can Gain Advantages
In today’s digital marketplace, consumers expect instant information and immediate results. When it comes to mortgage lending, mobile apps and online mortgage interfaces have become increasingly popular. These…
MLS Market for Your Mortgage Business
Summary This article emphasizes how staying updated with MLS (Multiple Listing Service) data can give mortgage professionals an edge in understanding market trends. Learn how to use MLS…
Gain an Advantage for Your Mortgage Business
Summary This article explores the importance of analytics in improving mortgage business performance. Learn how to leverage data to drive decisions, measure success, and optimize marketing strategies. By…
BNTouch Mortgage CRM Dashboard: What to Review in a Demo
See what a BNTouch daily-dashboard walkthrough demonstrates and the record, owner, task, and exception questions to verify in a live demo.
Personal Video Marketing For Mortgage Lenders
Summary This article highlights the power of personal video marketing for mortgage professionals. Learn how to create engaging, custom videos that connect with clients, improve communication, and boost…
Borrower Marketing Management Technology
Summary This article emphasizes the importance of nurturing borrower marketing. Learn strategies for creating lasting relationships, streamlining processes, and maintaining clear communication. By the end, you’ll know how…
Mortgage Email and SMS Marketing Automation
Review mortgage email and SMS automation with audience, message purpose, approval, consent and opt-out records, stop conditions, and exception ownership.
See how this works in your own pipeline.
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